Executive Coaching Basics

Here are three major things to consider when looking to make a career change. We have provided guidance in these areas to candidates from salespeople to CEOs for decades. If you follow our advice you should generate more interest from potential employers, obtain a better financial package, and improve your overall chances of getting the job.


The functions you have performed and industries you have worked in over the past 2 to 3 maybe 4 to 5 years are what will generate the highest degree of interest and market value from potential employers.
  •  The closer you stay to that center - functions you have performed and industries you have worked in - the more interest you will find and the money you will receive.
  • The further away you move from that center the less you will see. 


Like it or not your LinkedIn profile is now your initial resume. This is what most employers view to determine if they will talk to you. LinkedIn is also the primary recruiting tool most talent acquisition professionals use to find people they are looking for.
  • Your LinkedIn profile must effectively communicate your value proposition, and do so in the “top of the page”.
  • Your LinkedIn profile should be a summary of your functional experience company by a company with less detail given the further back you go. Employers want to know more about what you have done recently.
Your resume is still a very important document that will be used with potential employers when engaged in the interview process. Therefore, it can contain more information now than you may have previously provided.  Be as succinct as possible and tell them about:
  • Your current and past employers from an industry perspective, size, and scope.
  • Explain the size and scope of responsibility for the roles you have held, with more information for recent positions.
  • Briefly describe 2 to 3 or 4 to 5 notable accomplishments for each role. Bullet format works well to make sure your accomplishments stand out.


It is a good idea to have an experienced coach when you are in the interview process, especially when there is not a third-party executive search consultant or recruiter involved. Find someone qualified to advise you on preparation and follow-up for your interviews.
  • The day before the interview send them an email asking - is there anything specific they would like you to be prepared to speak to, how much time you will have, and will anyone else be participating? This will allow you to prepare, make sure you address what they want to talk about, and should be the focus of your discussion.
  • At the end of the interview if you are interested, make sure you tell them and ask what the next step is – who and when would you be meeting next?  
Follow up
  • Within 24 hours of your interview send them an email thanking them for their time.  
  • If there was something personal you connected on like family, hobbies, or business acquaintances you have in common highlight those as well.  
  • In bullet format articulate 2 or 3 things regarding the role and or qualifications that suit your background well.
  • Close the note by letting them know you are interested in moving forward to the next step.
We hope these suggestions help and wish you the best in your search.

One-On-One Executive Coaching

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